Wednesday, June 24, 2009

What the Food Industry Doesn't Want You to Know # 5

QUAKER CORPORATION DOESN'T WANT YOU TO KNOW...

...that some of its "heart healthy" hot cereals have more sugar than a bowl of Froot Loops! One example, Quaker Instant Oatmeal Maple and Brown Sugar. Sure, the company proudly displays the American Heart Association logo on the product's box. However, the fine print below the logo reads that the product simply meets the AHA's "food criteria for saturated fat and cholesterol". So, it could actually contain a pound of sugar and still qualify! But, guess what? Froot Loops meets the AHA's criteria, too, only no logo is displayed!

The reason? Companies must pay for a product to be an American Heart Association-certified food! That's why the AHA check mark might appear on one product, but not on another, even when BOTH meet the requirements!

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